EVERY DOOR DIRECT MAIL For as low as 27 cents per mailing piece, this includes Printing cost and US postage Does publicity works? You're Holding a sample in your hands. A mailing piece like this is what your customers will get. You can NOT afford NOT TO DO publicity, is the life line of any business. Most businesses will grow if they approach customers with the right marketing strategy. Large corporations do mail outs not because “they can afford it” but rather because they CAN’T afford not to do it after all, publicity is what got them to where they are now.